As I mentioned previously, I am working with Archway to learn about selling my books, and to fan the flames on sales. Today we launched a press release for "Walt".
The press release was developed by LAVIDGE Publicity and they distributed it to thousands of outlets and other interested parties they selected. LAVIDGE will also take initial inquiries that result from the press release and teach me how to manage them.
I have been very pleased with Archway Publishing (they published "Walt"), and I wasn't surprised to be equally impressed and pleased by their chosen publicity company, LAVIDGE.
I'll report results here in a few weeks.